If you are like me, you probably would be looking for an automobile that’s sleek and classy. Well, In keeping with the international trends, Renault Kenya has unveiled the KWID model for business users and private motorists. The KWID is Renault’s most affordable offering globally and is a rival to many small car models.
The KWID is the French vehicle manufacturer’s strategy of accessible mobility for all, this model seeks to take on the local motor vehicle market that has been dominated by the second hand segment. According to Renault the KWID is a brand new passenger vehicle that comes at an affordable price and that will ultimately excite the market.Renault, an innovator since 1898, has constantly sought to pioneer new ideas, question conventional thinking and reinvent the way we use cars.
The KWID boasts of several novel features including the SUV-inspired design language, touchscreen infotainment system and digital instrument cluster. The spacious cabin and peppy 800cc three-cylinder petrol engine are also key features.
Speaking during the launch, Renault Kenya Brand Manager, Jonathan Dos Santos reiterated that the new model has unmatched features and price compared to similar models in the market. Among its unique offering is its fuel efficiency of up to 25.17 kilometers per liter and a three year warranty, which is incomparable to any model in the market. “Its SUV-inspired stance offers a high driving position and greater visibility. Whizzing around city traffic or zooming down the highway, Renault KWID is the ideal car for you”, said Dos Santos.
Now that is tempting given that a lady requires just the right car to complement her image. The metallic colors are also a plus with some of us who like the finer details. This baby is the ultimate temptation.
Simba Caetano Formula is the Renault official distributor in Kenya. Simba Corporation Chief Commercial Officer, Paul Chaggar said the new Renault KWID promises to transform the market as it combines good quality at an affordable price.
The Kenyan market price is 1 Million VAT inclusive, and it’s set to target second hand vehicle buyers.
Since its entry into Kenya Renault has so far invested over 1.7 M USD in the motor business offering incomparable models at affordable prices in the market. Over 116 units have been sold since 2014. In addition Renault Kenya has ensured that genuine parts are available at all times and at very competitive prices.
As part of its initiative to further stamp its footprint in the Kenyan market, Renault Kenya will continue unveiling more consumer driven models that seek to meet the demands of the growing middle class.